This is the specific case of a tin packaging – technically tin box – a very distinctive material that can be often functional for the use of the product; such as in the case of the can of oil, the classic cans of soda or the common tuna cans.
In these cases, choosing a can also has practical reasons, but there are situations where to develop a can container – despite not having practical reasons – is a winning choice for boosting sales.
How do we tell if a can could be a driving force for the sales of your product?
The first step is to separate the product from its packaging: let’s get into our heads that packaging, in this case, is not only functional to the product and its use, but it also becomes a product itself and the consumer sees it exactly like that!
It is not an assumption, it is a fact – and I want to prove it in this article. In the case of food tin box, the packaging itself acquires a value that lives regardless of the product.
For this reason, in trying to identify the needs of the consumer, it will be good to find answers through the choice of packaging.
A recent and clear – for everyone – example of a square tin box packaging designed as a collectable item is the Caffé Illy set of cans.
Compared with other packaging containers, such as plastic, glass, and paper containers, rectangular tin box have greater strength, good rigidity, and are not easy to break. Not only can be used for small sales packaging, but also the main container for large transport packaging.
tin metal boxes can be made into various shapes according to different needs, such as square cans, round tin box, round cans, horseshoes, trapezoids, etc., which not only meet the packaging needs of different products, but also make packaging containers more varied. Promoted sales.