At present, the electronic whiteboard has been applied to 86 smart board include education, government, military, industrial manufacturing, electric power, communication, and many other areas, including education industry is the main force of purchasing electronic whiteboard. According to relevant data statistics, all users of the electronic whiteboard, about ninety percent come from the education industry, especially in primary and secondary market. Therefore, the education in the field of electronic whiteboard, development trend, the market characteristics of the industry for the development of the industry as a whole electronic whiteboard, have certain representativeness.
As more and more widely the application scope of electronic whiteboard, unified template of hardware and software products can not fully meet the needs of industry users more and more. In the education market, different categories, professional demand for electronic whiteboard gradually and disciplines of the school to develop in the direction of differentiation, procurement, targeted with different software function of smart board for conference room electronic whiteboard products. For electronic whiteboard business segments based on the user's different needs, to function upgrading of products, no doubt is the key to the future occupation of the market segment.
However, a market need synergy of two main body might exist, is a manufacturer and a consumer. Manufacturers to provide available products, and consumers must be able to use the product, in this way, the market can join each other to form a production and application of the closed loop structure. Or, manufacturers and users are like two legs of the market, two legs to move forward at the same time, the market can develop steadily, one leg fast one leg slow, must run fast, and even wrestling. A normal operation of the market, not only associated with the growing of the industry enterprise, also with the user of the product application ability and learning ability.
Now, in the application of electronic whiteboard market, there are smart boards for conference rooms obvious phenomenon of "enterprise is strong weak, user". Companies invest a lot of financial and material resources to research and development and function upgrade technology and product technology has the obvious improvement; But, in contrast, the user's ability to apply the ascending slowly, after all, information products is more and more high technology content, function is applied more and more, operating mode tend to be complex, despite all kinds of information products can largely improve the efficiency of work life, but in the face of increasingly "high-tech" user information products, when used unavoidably heart spare capacity is insufficient.
The future electronic whiteboard industry will focus reflects the hardware industry, software industry, service industry characteristics and law of different industries, such as when the enterprise is almost the same in the aspect of hardware power, soft power become smartboard for business the competition "one's speciality.
At this time, the enterprise want to in the market, you need to expand their business scope, from the hardware vendor to the software and solution application service provider (such as shift, according to different subjects, different schools form corresponding solutions, make the electronic whiteboard and real user corresponds to the actual use demand, improve user application enthusiasm; At the same time, comprehensive, professional system, long-term professional services, such as for the user to provide supporting new product promotion and training activities, as well as the demand plan and tracking services, users of the smartboards for business product application from "want me to use" to "I want to use" transformation, expansion and sustainable development to lay the foundation for its own market.